Tanoshii was a university project for the advertisement course. We worked as a team to create a virtual company and design its logo, a promotional poster, and a product. Tanoshii is a Japanese word that means "Happiness", which was perfect for our video games and entertainment company. The logo is also a happy face and the letter "Taa" in Arabic; we wanted to add the Arabic element to represent us and where we come from.
Promotional poster
Picking out the logo and colours
Game console design sketches (product)